La Robe is the wardrobe you can always rely on for the ultimate outfit for any occasion. Founder Laura wanted to create that was timeless and elegant with an empowering and authentic personality.
I worked closely with Laura to create a 360 brand, from packaging to logo design and social media, to allow her to launch in confidence. We played with a monochrome colour scheme, swapping the traditional white for a soft alabaster for a contemporary look and feel that translated across multiple digital and print assets.
